Aperta Analytics started as an ethical marketplace. It became an ESG verification service because the methodology we built to curate brands turned out to be more valuable than the marketplace itself.
In 2021, we launched a curated marketplace for ethically produced goods. The idea was straightforward: only sell products from brands that could prove their sustainability claims were real.
The problem was immediate. No existing framework measured the gap between what brands claimed and what could actually be verified. Certifications checked compliance at a point in time. Rating agencies scored companies on disclosure volume. Nobody was asking the simplest question: is what you are saying true?
So we built a framework to answer it. Five dimensions of evaluation. A four-tier evidence hierarchy. Alignment and transparency scored independently. Claims mapped to observable, citable evidence.
Over five years, the methodology evolved from an internal curation tool into a standalone ESG claim verification service. In 2026, the marketplace was sunset. Aperta Analytics is what remains: the verification layer that the ESG ecosystem has been missing.
Started as a marketplace for ethically produced goods. The premise was simple: only sell products from brands that could substantiate their claims.
Curating brands required a method. No existing framework measured the gap between what brands claimed and what could be verified. We started building one.
The evaluation framework expanded into a five-dimension, four-tier evidence hierarchy. It became clear the methodology was more valuable than the marketplace.
The company pivoted to industry-agnostic ESG claim verification. The marketplace was sunset. Aperta Analytics was born as a standalone verification service.
An independent service that checks whether corporate ESG claims are substantiated by observable, citable evidence.
An evidence-based evaluation of whether existing reports, ratings, and public statements hold up under systematic review.
A methodology-driven, industry-agnostic verification layer mapped to four regulatory jurisdictions.